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| Criterion |  UX Design Customer Journey Canvas |  UX Research Personas |  Facilitation Consensus Workshop |  Architecture Architecture Inception Canvas |
|---|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time. | The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 1-3 h | 1-3 Tage | 1-3 h | 1-2 h |
Participantsdifferent | 3-10 | Internes Team | 5-30 | 3-8 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Persona Profiles, Needs Summary, Scenario Notes | Consensus Clusters, Theme Titles, Priority Areas | Inception Canvas, Risks, Goal List, Open Questions |
Tagsno overlap | JourneyCustomerService designCanvas | ResearchCustomerSynthesis | FacilitationConsensusWorkshopAlignment | AlignmentArchitectureCanvas |