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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration for Kepner-Tregoe
Operations
Kepner-Tregoe
Paper illustration for Failure Mode and Effects Analysis
Operations
Failure Mode and Effects Analysis
Paper illustration for Root Cause Analysis.
Operations
Root Cause Analysis
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.For a disturbance that's hard to pin down, the method cleanly separates problem, cause, and decision. It reduces mixing when symptoms allow several interpretations.For a process, product, or service with noticeable failure risks, the method assesses possible failure modes in advance. It directs attention to combinations of occurrence, effect, and detectability.When a problem keeps recurring and the cause stays unclear, the method exposes the underlying mechanism. It separates symptom, guess, and robust explanation from one another.
Complexitydifferent
MediumHighHighMedium
Timedifferent
1-3 h2-8 h2-6 h1-4 h
Participantsdifferent
3-102-83-103-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesProblem Analysis, Decision Analysis, Risk PlanFMEA Table, Risk Priority, Mitigation ActionsProblem Statement, Cause Hypotheses, Confirmed Causes, Action Plan
Tagsno overlap
JourneyCustomerService designCanvas
Problem solvingRoot causeDecisionOperations
RiskQualityOperationsRoot cause
Root causeProblem solvingQualityIncident
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