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| Criterion |  UX Design Customer Journey Canvas |  Product Discovery Jobs to Be Done |  UX Design Service Blueprinting |  Product Discovery Opportunity Scoring |
|---|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes. |
Complexitydifferent | Medium | Medium | High | Medium |
Timedifferent | 1-3 h | 1-3 Wochen | 0.5-2 Tage | 60-120 min |
Participantsdifferent | 3-10 | 5-12 Interviews | 6-12 | 3-6 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Job Stories, Outcome Statements, Opportunity List | Service Blueprint, Fail Points, Ownership Map | Opportunity Score Table, Top Outcomes |
Tagsno overlap | JourneyCustomerService designCanvas | CustomerOutcomesNeeds | Service designOperationsJourneyBlueprint | PrioritizationDiscoveryOutcomesNeeds |