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| Criterion |  UX Design Customer Journey Canvas |  Product Discovery Jobs to Be Done |  Product Discovery Opportunity Interview |  UX Design Lean UX Canvas |
|---|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought. | When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities. | The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 1-3 h | 1-3 Wochen | 30-60 min je Interview | 2-3 h |
Participantsdifferent | 3-10 | 5-12 Interviews | 5-12 Interviews | 3-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | Job Stories, Outcome Statements, Opportunity List | Interview Notes, Opportunity Themes, Customer Quotes | Completed Lean UX Canvas, Hypothesis list, First experiment |
Tagsno overlap | JourneyCustomerService designCanvas | CustomerOutcomesNeeds | DiscoveryInterviewsOpportunityCustomer | CanvasHypothesisOutcomesDiscovery |