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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
EventStorming on a long working surface: colored event cards form a business flow, friction points are marked, and a boundary separates different areas of responsibility.
Domain Modeling
EventStorming
Paper illustration of a Test Card with four fields for hypothesis, test, metric, and success threshold.
Product Discovery
Test Card
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.When a domain consists of many events, rules, and states, it creates a shared modeling space for the team. It bundles language, flows, and boundaries before domain knowledge fragments into siloed views.The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
1-3 h2-8 h20-35 min1-5 Tage
Participantsdifferent
3-105-121-5Nutzertraffic
Formatdifferent
WorkshopWorkshopWorkshop + asyncAsync
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesEvent Timeline, Ubiquitous Language, Boundaries, Open QuestionsTest Card with a pre-set thresholdClick Data, Interest Signal, Learning Decision
Tagsno overlap
JourneyCustomerService designCanvas
Domain-Driven DesignEventsDiscoveryWorkshop
ExperimentsValidationDiscoveryHypothesis
ValidationExperimentsDemandDiscovery
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