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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Paper illustration for OODA Loop.
Decision Making
OODA Loop
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.
Complexitydifferent
MediumMediumMediumHigh
Timedifferent
1-3 h60-120 min15-60 min je Zyklus2-4 h
Participantsdifferent
3-102-81-83-8
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesConflict Cloud, Assumption List, Breakthrough Ideas, Next ExperimentsSituation Assessment, Decision Loop, Action UpdatesFuture Reality Tree, Negative Branches, Assumption List, Improved Injections
Tagsno overlap
JourneyCustomerService designCanvas
Theory of ConstraintsAssumptionsSystems thinking
DecisionChangeLearningStrategy
Theory of ConstraintsSystems thinkingChange
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