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| Criterion |  UX Design Customer Journey Canvas |  Product Strategy DIBB |  UX Design Lean UX Canvas |  Decision Making Assumption Surfacing |
|---|---|---|---|---|
Purposedifferent | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 1-3 h | 1-2 h | 2-3 h | 45-90 min |
Participantsdifferent | 3-10 | 2-8 | 3-8 | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Customer Journey Canvas, Pain Points, Experience Opportunities | DIBB document, Belief list, Bet list, Learning report | Completed Lean UX Canvas, Hypothesis list, First experiment | Assumption List, Critical Assumptions, Learning Plan |
Tagsno overlap | JourneyCustomerService designCanvas | StrategyDecisionAssumptionsHypothesis | CanvasHypothesisOutcomesDiscovery | AssumptionsRiskDecisionDiscovery |