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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-3 h30-90 min2-4 h30-90 min
Participantsdifferent
3-102-84-101-6
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesConstraint List, Hard/Soft Classification, Option Impact Notes, Decision BoundariesJourney Map, Pain-point List, Opportunity BacklogDecision Tree, Option Map, Assumption List
Tagsno overlap
JourneyCustomerService designCanvas
ConstraintsDecisionPlanningOptions
JourneyServiceService design
DecisionTreeOptions
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