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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
A paper-based illustration representing C4 Model with its core stages and visible working result.
Architecture
C4 Model
Paper illustration of two considered options leading to a decision record with a marked status and visible consequences.
Architecture
Architecture Decision Record
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.The C4 Model makes a system legible across several resolution levels, from context down to code. It suits situations where different audiences need to understand the same architecture from different altitudes.An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.
Complexitydifferent
MediumLowLowMedium
Timedifferent
1-3 h1-4 h15-45 min2-4 h
Participantsdifferent
3-101-51-34-10
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesContext Diagram, Container Diagram, Component DiagramADR File, Decision Log, RationaleJourney Map, Pain-point List, Opportunity Backlog
Tagsno overlap
JourneyCustomerService designCanvas
ArchitectureCommunicationVisualization
ArchitectureRationaleDocumentationGovernance
JourneyServiceService design
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