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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration for OODA Loop.
Decision Making
OODA Loop
Paper illustration of the McKinsey 7S Framework with seven connected fields
Business Strategy
McKinsey 7S
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia.McKinsey 7S checks whether Strategy, Structure, Systems, Shared Values, Skills, Style, and Staff fit together. Organizational misalignments become visible across multiple levers as a result.
Complexitysame
MediumMediumMediumMedium
Timedifferent
1-3 h1-2 h15-60 min je Zyklus2-4 h
Participantsdifferent
3-104-121-83-12
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesAlignment Map, Open Issues, Decision QuestionsSituation Assessment, Decision Loop, Action Updates7S Assessment, Alignment Gaps, Change Actions
Tagsno overlap
JourneyCustomerService designCanvas
AlignmentStakeholdersStrategyFacilitation
DecisionChangeLearningStrategy
OrganizationStrategyAlignmentChange
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