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Criterion
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
A 5 Whys working surface connects an observable problem with evidenced causes, marked uncertainty and concrete countermeasures with ownership.
Operations
5 Whys
Paper illustration of Family Tree Analysis with its method-specific working model.
Operations
Family Tree Analysis
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
Purposedifferent
When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.For a single, hard-to-explain deviation, the method exposes the causal chain behind the visible symptom. It keeps the cause open until a controllable condition emerges instead of a mere description.For a series of incidents with a similar pattern, the method arranges individual events as branches of a common origin. It makes visible which conditions keep recurring.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-3 h15-30 min2-4 h45-90 min
Participantsdifferent
3-102-62-62-5
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Customer Journey Canvas, Pain Points, Experience OpportunitiesRoot cause notes, CountermeasuresFamily Tree Diagram, Pattern Notes, Systemic MeasuresA3 Report, Action Plan, Root Cause Analysis
Tagsno overlap
JourneyCustomerService designCanvas
Root causeIncidentLeanProblem solving
Root causePatternsIncidentSystemic
LeanProblem solvingCoachingOperations
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