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| Criterion |  Innovation Crazy 8s |  Growth Flywheel |  Growth Funnel Analysis |  Innovation Rapid Ideation |
|---|---|---|---|---|
Purposedifferent | With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. |
Complexitydifferent | Low | Medium | Medium | Low |
Timedifferent | 8-15 min | 60-120 min | 1-3 h | 5-20 min |
Participantsdifferent | 1-10 | 3-8 | 1-5 | 1-20 |
Formatdifferent | Workshop | Workshop | Async | Workshop + async |
Outputdifferent | Sketch Set, Idea Shortlist, Direction Options | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog | Funnel report, Drop-off analysis, Optimization hypotheses | Ideenpool, Roh-Shortlist, Cluster |
Tagsno overlap | BrainstormingSketchingSpeedDivergenceDesign sprint | GrowthRetentionConversion | AnalyticsConversionGrowth | BrainstormingIdeationDivergenceSpeed |