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Criterion
Paper illustration of an eight-panel idea sheet with varied sketches beside a timer set to eight minutes.
Innovation
Crazy 8s
Paper illustration for Evaporating Cloud.
Systems Thinking
Evaporating Cloud
Paper illustration of DIBB with its method-specific working model.
Product Strategy
DIBB
Paper illustration of Rapid Ideation with its method-specific working model.
Innovation
Rapid Ideation
Purposedifferent
With only a few minutes available and a still-fuzzy solution search, the method forces a wide range of variants. It produces fast sketches before the first idea can settle in, making different directions directly comparable and open to further development.The method makes visible why two seemingly incompatible demands arise and which assumption must be tested to resolve the conflict.DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report.When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work.
Complexitydifferent
LowMediumLowLow
Timedifferent
8-15 min60-120 min1-2 h5-20 min
Participantsdifferent
1-102-82-81-20
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Sketch Set, Idea Shortlist, Direction OptionsConflict Cloud, Assumption List, Breakthrough Ideas, Next ExperimentsDIBB document, Belief list, Bet list, Learning reportIdeenpool, Roh-Shortlist, Cluster
Tagsno overlap
BrainstormingSketchingSpeedDivergenceDesign sprint
Theory of ConstraintsAssumptionsSystems thinking
StrategyDecisionAssumptionsHypothesis
BrainstormingIdeationDivergenceSpeed
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