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| Criterion |  Product Strategy Counter Metrics |  Product Strategy Product Vision Board |
|---|---|---|
Purposedifferent | When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions. | When a product needs a shared direction, it connects target audience, benefit, and business picture in a clear vision. It makes the envisioned future legible for the team. |
Complexitysame | Low | Low |
Timedifferent | 30-60 min | 1-2 h |
Participantsdifferent | 2-6 | 2-8 |
Formatsame | Workshop + async | Workshop + async |
Outputdifferent | Counter Metric List, Guardrail Definitions | Product Vision Board, Vision Statement, Assumptions and Validation Questions |
Tags1 shared | MetricsMeasurementStrategyExperiments | VisionCanvasStrategyAlignment |
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