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Criterion
Paper illustration of Counter Metrics with its method-specific working model.
Product Strategy
Counter Metrics
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of a decision table with criteria rows, weighted ratings, and a narrowly leading alternative.
Decision Making
Decision Matrix
Purposedifferent
When a headline metric could mask side effects, it adds guardrail signals against unwanted outcomes. It connects customer value, product logic, and decision priorities. The result is captured as a counter-metric list and guardrail definitions.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When several options collide with several criteria, comparison quickly becomes subjective. A Decision Matrix makes the trade-off visible and brings weighting, criteria, and options into a shared logic.
Complexitydifferent
LowMediumMedium
Timedifferent
30-60 min45-90 min45-90 min
Participantsdifferent
2-63-82-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + async
Outputdifferent
Counter Metric List, Guardrail DefinitionsImpact Map, Outcome Hypotheses, Delivery OptionsDecision Matrix, Scoring Rationale, Selected Option
Tagsno overlap
MetricsMeasurementStrategyExperiments
OutcomesStrategyBehaviorPlanning
DecisionCriteriaScoringTradeoffs
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Methods with strong topical overlap with the current selection, not yet in the comparison.

Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Paper illustration of KPI Tree with its method-specific working model.
Product Strategy
KPI Tree
Paper illustration for Trade-off Analysis.
Decision Making
Trade-off Analysis
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard