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Criterion
Paper illustration of Cost of Delay with its method-specific working model.
Delivery
Cost of Delay
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Paper illustration of Opportunity Scoring with its method-specific working model.
Product Discovery
Opportunity Scoring
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Purposedifferent
Helps clarify scope, order, and delivery flow in concrete terms. It makes work, constraints, and sequence manageable. The result is captured as a Cost of Delay table and prioritization sequence.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes.When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.
Complexitydifferent
HighMediumMediumMedium
Timedifferent
90-180 min30-60 min je Interview60-120 min1-3 Wochen
Participantsdifferent
3-85-12 Interviews3-65-12 Interviews
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
CoD Table, Prioritization SequenceInterview Notes, Opportunity Themes, Customer QuotesOpportunity Score Table, Top OutcomesJob Stories, Outcome Statements, Opportunity List
Tagsno overlap
PrioritizationDeliveryEconomicsDecision
DiscoveryInterviewsOpportunityCustomer
PrioritizationDiscoveryOutcomesNeeds
CustomerOutcomesNeeds
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