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Criterion
Paper illustration for Contradiction Analysis.
Innovation
Contradiction Analysis
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Purposedifferent
When a system should improve while another measure suffers as a result, the method makes the underlying conflict precisely formulable. It separates the desired effect from its side effect. This makes solutions possible that address the contradiction deliberately instead of half-heartedly.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.
Complexitysame
MediumMediumMediumMedium
Timedifferent
60-120 min30-60 min je Interview1-5 Tage45-75 min
Participantsdifferent
2-85-12 InterviewsNutzertraffic2-8
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop
Outputdifferent
Contradiction Statement, Abstraction Notes, Solution Principles, Concept IdeasProblem Evidence, Risk Notes, Customer SegmentsClick Data, Interest Signal, Learning DecisionTest Matrix, Test Plan
Tagsno overlap
ContradictionsInnovationProblem solving
DiscoveryInterviewsValidation
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryOptions
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