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| Criterion |  UX Research Contextual Inquiry |  Business Strategy VRIO Framework |  Product Strategy Impact Mapping |  Business Strategy Value Chain Analysis |
|---|---|---|---|---|
Purposedifferent | When work processes are known only from accounts and the real context stays hidden, Contextual Inquiry makes behavior at the workplace visible. Observation and follow-up questions together show how people actually work, get interrupted, and improvise. | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. |
Complexitydifferent | Medium | Medium | Medium | High |
Timedifferent | 1-3 Wochen | 90-180 min | 45-90 min | Half day |
Participantsdifferent | 4-12 Beobachtungen | 3-6 | 3-8 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop |
Outputdifferent | Field Notes, Workflow Insights, Pain Points | VRIO Table, Strategic Actions | Impact Map, Outcome Hypotheses, Delivery Options | Value Chain Map, Lever List |
Tagsno overlap | UX researchObservationContext | StrategyDiagnosisBusiness modelCapability | OutcomesStrategyBehaviorPlanning | StrategyBusiness modelDiagnosisAnalysis |