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Criterion
Paper illustration for Contextual Inquiry.
UX Research
Contextual Inquiry
Paper illustration for PDCA Cycle.
Operations
PDCA Cycle
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
When work processes are known only from accounts and the real context stays hidden, Contextual Inquiry makes behavior at the workplace visible. Observation and follow-up questions together show how people actually work, get interrupted, and improvise.For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
MediumLowLowMedium
Timedifferent
1-3 Wochen1 h bis mehrere Wochen1-5 Tage45-60 min
Participantsdifferent
4-12 Beobachtungen1-8Nutzertraffic2-8
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Field Notes, Workflow Insights, Pain PointsPDCA Log, Experiment Plan, Learning Outcome, Standard ChangeInterest Metrics, Conversion Signal, Learning NoteAssumption map, Test backlog, Risk ranking
Tagsno overlap
UX researchObservationContext
Continuous improvementLeanExperiments
ValidationExperimentsDemandGrowth
AssumptionsRiskExperimentsValidation
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