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Criterion
Paper illustration for Contextual Inquiry.
UX Research
Contextual Inquiry
A paper-based illustration representing Context Canvas with its core stages and visible working result.
Product Discovery
Context Canvas
Paper illustration of Opportunity Scoring with its method-specific working model.
Product Discovery
Opportunity Scoring
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Purposedifferent
When work processes are known only from accounts and the real context stays hidden, Contextual Inquiry makes behavior at the workplace visible. Observation and follow-up questions together show how people actually work, get interrupted, and improvise.When an environment of users, systems, and constraints is hard to grasp, it puts the context compactly on the table. It creates a clear reading of influence, boundary, and dependency.When opportunities need ranking by their effect, it makes importance and satisfaction directly comparable. It separates problem, assumption, solution, and evidence. The result is captured as an opportunity-score table and top outcomes.When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-3 Wochen45-90 min60-120 min1-3 Wochen
Participantsdifferent
4-12 Beobachtungen3-103-65-12 Interviews
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Field Notes, Workflow Insights, Pain PointsContext canvas, Open questions, Shared context notesOpportunity Score Table, Top OutcomesJob Stories, Outcome Statements, Opportunity List
Tagsno overlap
UX researchObservationContext
ContextFramingRequirementsCanvas
PrioritizationDiscoveryOutcomesNeeds
CustomerOutcomesNeeds
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