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| Criterion |  Product Discovery Concierge MVP |  UX Research User Interviews |  UX Research Customer Journey Mapping |  Product Discovery Experiment Canvas |
|---|---|---|---|---|
Purposedifferent | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. | When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible. | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 1-4 Wochen | 30–60 min per interview | 2-4 h | 30-60 min |
Participantsdifferent | 3-10 Kunden | 1 participant per interview | 4-10 | 1-5 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Concierge Learnings, Service Blueprint, MVP Risks | Interview Notes, Themes, Insight Summary | Journey Map, Pain-point List, Opportunity Backlog | Completed Experiment Canvas, Success Metric |
Tagsno overlap | MVPValidationServiceDiscovery | QualitativeResearchCustomerDiscovery | JourneyServiceService design | ExperimentsValidationDiscoveryHypothesis |