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| Criterion | ![]() Product Discovery Concierge MVP | ![]() Innovation Design Thinking | ![]() Innovation Contradiction Analysis | ![]() Product Discovery Wizard of Oz Test |
|---|---|---|---|---|
Purposedifferent | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. | For complex user problems with an uncertain cause, the method connects observation, interpretation, and experiment into a learning cycle. It keeps the focus on real needs and avoids premature solution language. This produces robust decisions for product and service. | When a system should improve while another measure suffers as a result, the method makes the underlying conflict precisely formulable. It separates the desired effect from its side effect. This makes solutions possible that address the contradiction deliberately instead of half-heartedly. | When a new experience would still be too expensive to automate for real, it simulates the outcome behind the scenes. It checks user reaction and value before the technology disappears. |
Complexitydifferent | Medium | High | Medium | High |
Timedifferent | 1-4 Wochen | 1 Tag bis mehrere Wochen | 60-120 min | 2-10 Tage |
Participantsdifferent | 3-10 Kunden | 4-10 | 2-8 | 5-20 Nutzer |
Formatdifferent | Workshop + async | Workshop | Workshop | Workshop + async |
Outputdifferent | Concierge Learnings, Service Blueprint, MVP Risks | Problem Statement, Prototype, Test Learnings | Contradiction Statement, Abstraction Notes, Solution Principles, Concept Ideas | Prototype Learnings, Manual Effort Notes, Risk List |
Tagsno overlap | MVPValidationServiceDiscovery | InnovationPrototypeResearch | ContradictionsInnovationProblem solving | PrototypeValidationMVP |



