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| Criterion |  Product Discovery Concierge MVP |  Decision Making Assumption Surfacing |  Growth A/B Testing |  Product Discovery Riskiest Assumption Test |
|---|---|---|---|---|
Purposedifferent | When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When an idea hinges on one critical unknown, it prioritizes testing that exact piece of uncertainty first. It separates problem, assumption, solution, and evidence. The result is captured as a prioritized list of assumptions, a test plan, and a result report. |
Complexitydifferent | Medium | Low | High | Medium |
Timedifferent | 1-4 Wochen | 45-90 min | 1-4 Wochen | 1-2 Wochen pro Iteration |
Participantsdifferent | 3-10 Kunden | 2-8 | 1-6 | 2-6 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop + async |
Outputdifferent | Concierge Learnings, Service Blueprint, MVP Risks | Assumption List, Critical Assumptions, Learning Plan | Experiment results, Decision log, Learning summary | Prioritized Assumption List, Test Plan, Results Report |
Tagsno overlap | MVPValidationServiceDiscovery | AssumptionsRiskDecisionDiscovery | ExperimentsGrowthAnalyticsValidation | ExperimentsValidationDiscoveryAssumptions |