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| Criterion |  Delivery Communication Plan |  Facilitation Stakeholder Mapping |  Growth A/B Testing |  Facilitation Alignment Mapping |
|---|---|---|---|---|
Purposedifferent | When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost. | When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | Low | Low | High | Medium |
Timedifferent | 45-90 min | 60–90 min | 1-4 Wochen | 1-2 h |
Participantsdifferent | 2-6 | 2-8 | 1-6 | 4-12 |
Formatdifferent | Workshop + async | Workshop + async | Async | Workshop |
Outputdifferent | Communication Plan, Channel Matrix, Message Cadence | Stakeholder Map, Engagement Plan, Risk Notes | Experiment results, Decision log, Learning summary | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | CommunicationStakeholdersDeliveryPlanning | StakeholdersAlignmentFacilitationChange | ExperimentsGrowthAnalyticsValidation | AlignmentStakeholdersStrategyFacilitation |