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Criterion
Paper illustration for Communication Plan
Delivery
Communication Plan
A hypothetical failure makes concrete risks, signals, and fitting mitigations visible.
Decision Making
Pre-Mortem
Paper illustration for Storytelling
Facilitation
Storytelling
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures.When an insight needs to have an effect, storytelling translates dry facts into a comprehensible development. It combines context, tension, and consequence into a form that people remember and pass on more easily.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
LowLowMediumMedium
Timedifferent
45-90 min20–45 min45-120 min1-2 h
Participantsdifferent
2-6Small cross-functional group1-64-12
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Communication Plan, Channel Matrix, Message CadenceRisk list, Mitigation plan, Assumption logNarrative Outline, Key Message, Story ArcAlignment Map, Open Issues, Decision Questions
Tagsno overlap
CommunicationStakeholdersDeliveryPlanning
RiskDecisionFailurePlanning
CommunicationNarrativeStakeholdersFacilitation
AlignmentStakeholdersStrategyFacilitation
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