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Criterion
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration of a branching tree with an outcome at its root, customer opportunities, solution options and small experiment cards.
Product Discovery
Opportunity Solution Tree
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Purposedifferent
When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.
Complexitydifferent
LowMediumLowMedium
Timedifferent
45-90 min1-2 h Setup, laufend30-60 minWochen bis Monate je Goal
Participantsdifferent
2-62-61-53-10
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Communication Plan, Channel Matrix, Message CadenceOpportunity Solution Tree, Experiment Backlog, Learning LogCompleted Experiment Canvas, Success MetricGoals, Idea bank, Step-project list, Tasks, Learning reports
Tagsno overlap
CommunicationStakeholdersDeliveryPlanning
DiscoveryOutcomesExperimentsOpportunity
ExperimentsValidationDiscoveryHypothesis
RoadmapOutcomesPlanningExperiments
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