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Criterion
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration of GIST Planning with its method-specific working model.
Product Strategy
GIST Planning
Architecture Communication Canvas method illustration showing its working structure
Architecture
Architecture Communication Canvas
Purposedifferent
When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list.The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
45-90 min45-90 minWochen bis Monate je Goal60-120 min
Participantsdifferent
2-63-83-102-8
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Communication Plan, Channel Matrix, Message CadenceImpact Map, Outcome Hypotheses, Delivery OptionsGoals, Idea bank, Step-project list, Tasks, Learning reportsCommunication Canvas, Stakeholder Messages, Architecture Communication Plan
Tagsno overlap
CommunicationStakeholdersDeliveryPlanning
OutcomesStrategyBehaviorPlanning
RoadmapOutcomesPlanningExperiments
ArchitectureCommunicationStakeholdersCanvas
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