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Criterion
Paper illustration for Communication Plan
Delivery
Communication Plan
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Purposedifferent
When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.
Complexitydifferent
LowMediumMediumMedium
Timedifferent
45-90 min1-2 h2-4 h60-90 min
Participantsdifferent
2-64-123-103-6
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Communication Plan, Channel Matrix, Message CadenceAlignment Map, Open Issues, Decision QuestionsStrategy Canvas, Value Curve, ERRC ActionsSalience Diagram, Strategy per Class
Tagsno overlap
CommunicationStakeholdersDeliveryPlanning
AlignmentStakeholdersStrategyFacilitation
StrategyPositioningInnovationValue
StakeholdersFacilitationAlignmentGovernance
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