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| Criterion |  UX Research Card Sorting |  Facilitation Decision Jam |  Innovation Brainstorming |
|---|---|---|---|
Purposedifferent | When content only makes sense internally and users can't find the structure again, card sorting exposes their mental order. Terms, groups, and naming are then aligned with the target group's expectations. | When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer. | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. |
Complexitysame | Low | Low | Low |
Timedifferent | 20-45 min | 60-90 min | 30-60 min |
Participantsdifferent | Based on research question | 4-10 | 4-12 |
Formatdifferent | Workshop + async | Workshop | Workshop |
Outputdifferent | Content groups, Label set, IA hypotheses | Problem Cluster, Prioritized Challenge, Experiment | Idea pool, Theme clusters, Shortlist |
Tagsno overlap | Information architectureNavigationStructure | FacilitationDecisionProblem solvingWorkshop | BrainstormingIdeationCreativityWorkshopDivergence |
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