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| Criterion |  Business Strategy Business Model Stress Test |  Product Discovery Smoke Test |  Decision Making Assumption Surfacing |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | High | Low | Low | High |
Timedifferent | Half day | 1-5 Tage | 45-90 min | 1-4 Wochen |
Participantsdifferent | 3-8 | Nutzertraffic | 2-8 | 1-6 |
Formatdifferent | Workshop | Async | Workshop + async | Async |
Outputdifferent | Stress Test Report, Action Plan per Scenario | Interest Metrics, Conversion Signal, Learning Note | Assumption List, Critical Assumptions, Learning Plan | Experiment results, Decision log, Learning summary |
Tagsno overlap | StrategyBusiness modelRiskDiagnosis | ValidationExperimentsDemandGrowth | AssumptionsRiskDecisionDiscovery | ExperimentsGrowthAnalyticsValidation |