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| Criterion |  Business Strategy Business Model Canvas |  Business Strategy VRIO Framework |  Product Discovery Smoke Test |  Product Discovery Fake Door Test |
|---|---|---|---|---|
Purposedifferent | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. | When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all. | When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 1-2 h | 90-180 min | 1-5 Tage | 1-5 Tage |
Participantsdifferent | 2-8 | 3-6 | Nutzertraffic | Nutzertraffic |
Formatdifferent | Workshop + async | Workshop | Async | Async |
Outputdifferent | Business Model Canvas, Assumption List, Business Hypotheses | VRIO Table, Strategic Actions | Interest Metrics, Conversion Signal, Learning Note | Click Data, Interest Signal, Learning Decision |
Tagsno overlap | Business modelStrategyValueInnovation | StrategyDiagnosisBusiness modelCapability | ValidationExperimentsDemandGrowth | ValidationExperimentsDemandDiscovery |