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| Criterion | ![]() Business Strategy Business Model Canvas | ![]() Business Strategy Three Horizons | ![]() Business Strategy PESTLE Analysis | ![]() Business Strategy Value Chain Analysis |
|---|---|---|---|---|
Purposedifferent | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | Three Horizons helps clarify strategic options across different timeframes. It compares strengths, risks, market logic, and investment choices, and captures the result as a horizon map, portfolio view, and initiatives per horizon. | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. |
Complexitydifferent | Medium | Medium | Medium | High |
Timedifferent | 1-2 h | Halbtags-Workshop, dann iterativ | 1-3 h | Half day |
Participantsdifferent | 2-8 | 3-12 | 2-10 | 3-8 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop |
Outputdifferent | Business Model Canvas, Assumption List, Business Hypotheses | Horizon map, Portfolio view, Initiatives per horizon, Resource plan | PESTLE Map, External Risks, Strategic Questions | Value Chain Map, Lever List |
Tags1 shared | Business modelStrategyValueInnovation | StrategyInnovationPortfolioForesight | StrategyMarketAnalysis | StrategyBusiness modelDiagnosisAnalysis |



