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| Criterion | ![]() Business Strategy Business Model Canvas | ![]() Business Strategy SWOT Analysis | ![]() Product Discovery Learning Card | ![]() Product Discovery Experiment Canvas |
|---|---|---|---|---|
Purposedifferent | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. | The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 1-2 h | 30-60 min | 25-40 min | 30-60 min |
Participantsdifferent | 2-8 | 3-12 | 1-5 | 1-5 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | Business Model Canvas, Assumption List, Business Hypotheses | SWOT matrix, Strategic options, Action list | Learning Card with evidence and next action | Completed Experiment Canvas, Success Metric |
Tagsno overlap | Business modelStrategyValueInnovation | StrategyAnalysisMarketPositioning | ExperimentsValidationDiscoveryLearning | ExperimentsValidationDiscoveryHypothesis |



