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Criterion
Paper illustration of a Business Model Canvas with nine connected compartments, a few notes and symbols for customers, delivery and economic relationships.
Business Strategy
Business Model Canvas
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration for Solution Interview
Product Discovery
Solution Interview
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Purposedifferent
The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.When a solution idea is already on the table, it checks how it is understood and evaluated. It looks for resonance, objections, and missing fit early in the conversation.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
1-2 h4-5 Tage30-60 min je Interview30-60 min je Interview
Participantsdifferent
2-85-85-10 Interviews5-12 Interviews
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Business Model Canvas, Assumption List, Business HypothesesPrototype, Test Findings, Decision RationaleSolution Feedback, Objection List, Validation NotesProblem Evidence, Risk Notes, Customer Segments
Tagsno overlap
Business modelStrategyValueInnovation
Design sprintPrototypeValidationInnovation
ValidationInterviewsPrototype
DiscoveryInterviewsValidation
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