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Criterion
Paper illustration of several people silently writing ideas and passing sheets around with arrows.
Innovation
Brainwriting
Paper illustration of a JTBD interview notebook with a decision timeline, forces of change and a concise job hypothesis.
Product Discovery
Jobs to Be Done
Paper mind map with a central course onboarding question, colored main branches, keywords and cross-links.
Facilitation
Mind Mapping
Independent contributions form an ordered group priority list.
Facilitation
Nominal Group Technique
Purposedifferent
When loud voices or hierarchy distort the idea search, the method creates a quiet entry into joint development. It gives everyone thinking space and gathers contributions without social brakes, making diversity more visible and easier to build on.When switching motives and progress are unclear, it reconstructs the situation from real customer circumstances. It shows why a switch happens and what kind of progress is being sought.When a topic is still unclear and too many thoughts surface at once, Mind Mapping creates an open surface for ordering them. It makes connections, subtopics, and starting points visible without fixing them too early.When loud voices could dominate a round, Nominal Group Technique protects individual thinking time from group effects. It collects ideas separately first and only then enables shared weighting.
Complexitydifferent
LowMediumLowMedium
Timedifferent
15-30 min1-3 Wochen15-45 min60-120 min
Participantsdifferent
3-125-12 Interviews1-105-12
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Idea sheets, Expanded concepts, Prioritized listJob Stories, Outcome Statements, Opportunity ListMind Map, Topic Clusters, Open QuestionsRanked Ideas, Clarified Options, Group Priority
Tagsno overlap
BrainstormingCollaborationInclusionIdeas
CustomerOutcomesNeeds
BrainstormingIdeasMappingStructureFacilitation
FacilitationPrioritizationVotingInclusion
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