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| Criterion |  Innovation Brainstorming |  Architecture Architecture Inception Canvas |  Innovation Morphological Analysis |
|---|---|---|---|
Purposedifferent | When a team faces an open question with many obvious directions, the method first creates breadth instead of premature commitment. It separates idea flow from evaluation and makes lines of thought visible, creating a pool for selection and further development. | The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails. | For a search for solutions with many degrees of freedom, a grid emerges for systematic combinations. The method separates features, variants, and exclusion criteria, so the space gets explored deliberately. |
Complexitydifferent | Low | Low | Medium |
Timedifferent | 30-60 min | 1-2 h | 1-3 h |
Participantsdifferent | 4-12 | 3-8 | 2-8 |
Formatdifferent | Workshop | Workshop | Workshop + async |
Outputdifferent | Idea pool, Theme clusters, Shortlist | Inception Canvas, Risks, Goal List, Open Questions | Morphological Box, Concept Combinations, Idea Shortlist |
Tagsno overlap | BrainstormingIdeationCreativityWorkshopDivergence | AlignmentArchitectureCanvas | IdeationInnovationCreativity |
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