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| Criterion | ![]() Business Strategy Blue Ocean Strategy Canvas | ![]() Business Strategy VRIO Framework | ![]() Business Strategy GAP Analysis | ![]() Business Strategy SWOT Analysis |
|---|---|---|---|---|
Purposedifferent | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions. | GAP Analysis compares the current state with a target picture and makes the distance manageable. It becomes useful when, ahead of new initiatives, it must become clear which capabilities, processes, or resources are missing. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. |
Complexitydifferent | Medium | Medium | Medium | Low |
Timedifferent | 2-4 h | 90-180 min | 1-3 h | 30-60 min |
Participantsdifferent | 3-10 | 3-6 | 2-8 | 3-12 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop |
Outputdifferent | Strategy Canvas, Value Curve, ERRC Actions | VRIO Table, Strategic Actions | Gap Matrix, Action Plan, Risk Notes | SWOT matrix, Strategic options, Action list |
Tags1 shared | StrategyPositioningInnovationValue | StrategyDiagnosisBusiness modelCapability | StrategyAnalysisPlanning | StrategyAnalysisMarketPositioning |



