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| Criterion |  Business Strategy Blue Ocean Strategy Canvas |  Product Discovery Test Card |  Decision Making Assumption Surfacing |  Product Discovery Experiment Canvas |
|---|---|---|---|---|
Purposedifferent | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. | Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. |
Complexitydifferent | Medium | Low | Low | Low |
Timedifferent | 2-4 h | 20-35 min | 45-90 min | 30-60 min |
Participantsdifferent | 3-10 | 1-5 | 2-8 | 1-5 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Strategy Canvas, Value Curve, ERRC Actions | Test Card with a pre-set threshold | Assumption List, Critical Assumptions, Learning Plan | Completed Experiment Canvas, Success Metric |
Tagsno overlap | StrategyPositioningInnovationValue | ExperimentsValidationDiscoveryHypothesis | AssumptionsRiskDecisionDiscovery | ExperimentsValidationDiscoveryHypothesis |