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Criterion
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Paper illustration for Flywheel.
Growth
Flywheel
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of Experiment Canvas with a method-specific labelled workspace.
Product Discovery
Experiment Canvas
Purposedifferent
The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
2-4 h60-120 min1-5 Tage30-60 min
Participantsdifferent
3-103-8Nutzertraffic1-5
Formatdifferent
WorkshopWorkshopAsyncWorkshop + async
Outputdifferent
Strategy Canvas, Value Curve, ERRC ActionsFlywheel Map, Friction Points, Growth Levers, Experiment BacklogClick Data, Interest Signal, Learning DecisionCompleted Experiment Canvas, Success Metric
Tagsno overlap
StrategyPositioningInnovationValue
GrowthRetentionConversion
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryHypothesis
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