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| Criterion |  Business Strategy Blue Ocean Strategy Canvas |  Decision Making Decision Tree |  Business Strategy TOWS Matrix |  Decision Making Delphi Method |
|---|---|---|---|---|
Purposedifferent | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch. | The TOWS Matrix connects internal strengths and weaknesses with external opportunities and threats into action-oriented strategies. It goes a step further than a pure stocktaking. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. |
Complexitydifferent | Medium | Medium | Medium | High |
Timedifferent | 2-4 h | 30-90 min | 1-2 h | 1-4 Wochen |
Participantsdifferent | 3-10 | 1-6 | 3-10 | 6-30 Experten |
Formatdifferent | Workshop | Workshop + async | Workshop | Async |
Outputdifferent | Strategy Canvas, Value Curve, ERRC Actions | Decision Tree, Option Map, Assumption List | TOWS Matrix, Strategic Options, Priority Actions | Expert Forecast, Consensus Range, Assumption Notes |
Tagsno overlap | StrategyPositioningInnovationValue | DecisionTreeOptions | StrategyAnalysisOptions | ForecastingExpertsDecisionStrategy |