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| Criterion |  Business Strategy Blue Ocean Strategy Canvas |  Business Strategy Business Model Canvas |  Business Strategy Value Chain Analysis |  Business Strategy SWOT Analysis |
|---|---|---|---|---|
Purposedifferent | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. |
Complexitydifferent | Medium | Medium | High | Low |
Timedifferent | 2-4 h | 1-2 h | Half day | 30-60 min |
Participantsdifferent | 3-10 | 2-8 | 3-8 | 3-12 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop |
Outputdifferent | Strategy Canvas, Value Curve, ERRC Actions | Business Model Canvas, Assumption List, Business Hypotheses | Value Chain Map, Lever List | SWOT matrix, Strategic options, Action list |
Tags1 shared | StrategyPositioningInnovationValue | Business modelStrategyValueInnovation | StrategyBusiness modelDiagnosisAnalysis | StrategyAnalysisMarketPositioning |