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| Criterion |  Business Strategy Blue Ocean Strategy Canvas |  Business Strategy Business Model Canvas |  Growth Hooked Model |  Product Strategy Impact Mapping |
|---|---|---|---|---|
Purposedifferent | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design. | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 2-4 h | 1-2 h | Multiple workshops over several weeks | 45-90 min |
Participantsdifferent | 3-10 | 2-8 | 2-8 | 3-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Strategy Canvas, Value Curve, ERRC Actions | Business Model Canvas, Assumption List, Business Hypotheses | Hooked loop, Trigger map, Reward design, Ethics check | Impact Map, Outcome Hypotheses, Delivery Options |
Tagsno overlap | StrategyPositioningInnovationValue | Business modelStrategyValueInnovation | GrowthBehaviorRetention | OutcomesStrategyBehaviorPlanning |