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Criterion
Paper scorecard with four perspectives, connected objective cards and columns for measures, targets and initiatives.
Business Strategy
Balanced Scorecard
Paper illustration for Problem Interview
Product Discovery
Problem Interview
Paper illustration for Fake Door Test
Product Discovery
Fake Door Test
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When demand is still unclear, it measures interest in a feature before it is built. It separates real behavior from polite agreement and deliberately keeps build effort small.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
HighMediumMediumLow
Timedifferent
Halber Tag bis mehrere Wochen30-60 min je Interview1-5 Tage25-40 min
Participantsdifferent
4-125-12 InterviewsNutzertraffic1-5
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop + async
Outputdifferent
Balanced Scorecard, Strategic Measures, Initiative MapProblem Evidence, Risk Notes, Customer SegmentsClick Data, Interest Signal, Learning DecisionLearning Card with evidence and next action
Tagsno overlap
StrategyMetricsExecution
DiscoveryInterviewsValidation
ValidationExperimentsDemandDiscovery
ExperimentsValidationDiscoveryLearning
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