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| Criterion | ![]() Business Strategy Balanced Scorecard | ![]() Product Strategy GIST Planning | ![]() Business Strategy Ansoff Matrix |
|---|---|---|---|
Purposedifferent | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | GIST Planning helps clarify target groups, value, goals, and priorities. It links customer value, product logic, and decision priorities, and captures the result as goals, an idea bank, and a step-project list. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | High | Medium | Low |
Timedifferent | Halber Tag bis mehrere Wochen | Wochen bis Monate je Goal | 45-90 min |
Participantsdifferent | 4-12 | 3-10 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Balanced Scorecard, Strategic Measures, Initiative Map | Goals, Idea bank, Step-project list, Tasks, Learning reports | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | StrategyMetricsExecution | RoadmapOutcomesPlanningExperiments | GrowthStrategyMarketPortfolio |
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