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| Criterion |  Business Strategy Balanced Scorecard |  UX Research Empathy Mapping |  UX Research HEART Framework |
|---|---|---|---|
Purposedifferent | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | Helps clarify observations, needs, and patterns in concrete terms. It groups observations into patterns, questions, and decisions. The result is captured as a HEART-GSM table and dashboard. |
Complexitydifferent | High | Low | Medium |
Timedifferent | Halber Tag bis mehrere Wochen | 30–60 min | 120 min initial, dann laufend |
Participantsdifferent | 4-12 | 4-8 | 3-6 |
Formatdifferent | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Balanced Scorecard, Strategic Measures, Initiative Map | Empathy Map, Assumptions List, Research Gaps | HEART-GSM Table, Dashboard |
Tagsno overlap | StrategyMetricsExecution | SynthesisQualitativeWorkshop | MetricsUX researchMeasurementSatisfaction |
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Methods with strong topical overlap with the current selection, not yet in the comparison.
