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Criterion
Paper illustration: scenarios and architectural decisions are connected to identified risks.
Architecture
ATAM (Architecture Tradeoff Analysis Method)
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of RAID Log with a method-specific labelled workspace.
Delivery
RAID Log
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Purposedifferent
ATAM helps teams weigh architecture decisions when quality goals compete. The team considers business goals, stakeholder expectations, and technical decisions together. The evaluation shows which risks need further investigation.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.
Complexitydifferent
HighMediumLowMedium
Timedifferent
Several meetings plus preparation and analysis; total effort depends on scope2-4 h30 min Setup, dann laufend1-3 h
Participantsdifferent
Evaluation team, architects, and relevant stakeholders4-101-3 maintaining, briefing for everyone3-10
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop
Outputdifferent
Prioritized quality scenarios in a utility tree, Architecture risks with reasoning and assumptions, Sensitivity and trade-off points, Findings report with open investigationsJourney Map, Pain-point List, Opportunity BacklogRAID Log, Status Report SourceCustomer Journey Canvas, Pain Points, Experience Opportunities
Tagsno overlap
ArchitectureQualityRiskTradeoffsStakeholders
JourneyServiceService design
RiskTrackingStakeholdersGovernance
JourneyCustomerService designCanvas
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