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Criterion
Paper illustration: scenarios and architectural decisions are connected to identified risks.
Architecture
ATAM (Architecture Tradeoff Analysis Method)
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Architecture Inception Canvas method illustration showing its working structure
Architecture
Architecture Inception Canvas
Purposedifferent
ATAM helps teams weigh architecture decisions when quality goals compete. The team considers business goals, stakeholder expectations, and technical decisions together. The evaluation shows which risks need further investigation.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails.
Complexitydifferent
HighMediumMediumLow
Timedifferent
Several meetings plus preparation and analysis; total effort depends on scope1-3 h2-4 h1-2 h
Participantsdifferent
Evaluation team, architects, and relevant stakeholders3-104-103-8
Formatdifferent
Workshop + asyncWorkshopWorkshopWorkshop
Outputdifferent
Prioritized quality scenarios in a utility tree, Architecture risks with reasoning and assumptions, Sensitivity and trade-off points, Findings report with open investigationsCustomer Journey Canvas, Pain Points, Experience OpportunitiesJourney Map, Pain-point List, Opportunity BacklogInception Canvas, Risks, Goal List, Open Questions
Tagsno overlap
ArchitectureQualityRiskTradeoffsStakeholders
JourneyCustomerService designCanvas
JourneyServiceService design
AlignmentArchitectureCanvas
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