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Criterion
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
First-click Testing method illustration showing its working structure
UX Research
First-click Testing
Paper illustration of an assumption matrix with prioritized test cards
Decision Making
Assumption Surfacing
Purposedifferent
When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When users immediately turn the wrong way on a screen or wireframe, first click testing checks initial orientation at high speed. The first click shows early whether expectation, labeling, and wayfinding fit together.Plans often contain assumptions that were never openly stated and remain dangerous precisely because of that. Assumption Surfacing makes these silent premises visible and prioritizes which of them carry the initiative or could sink it.
Complexitydifferent
MediumLowLowLow
Timedifferent
45-60 min1-5 Tage1-2 Tage45-90 min
Participantsdifferent
2-8Nutzertraffic10-302-8
Formatdifferent
Workshop + asyncAsyncAsyncWorkshop + async
Outputdifferent
Assumption map, Test backlog, Risk rankingInterest Metrics, Conversion Signal, Learning NoteClick Heatmap, Success Rate, Design RecommendationsAssumption List, Critical Assumptions, Learning Plan
Tagsno overlap
AssumptionsRiskExperimentsValidation
ValidationExperimentsDemandGrowth
UXNavigationFindabilityValidation
AssumptionsRiskDecisionDiscovery
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