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Criterion
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Paper illustration for PDCA Cycle.
Operations
PDCA Cycle
Paper illustration of Lean Startup with its method-specific working model.
Innovation
Lean Startup
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.For an improvement that still has to prove itself in everyday work, the method runs it through small learning loops. It connects planning, checking, and standardization into a repeatable learning mode.For uncertain business assumptions, the method forces the idea into contact with real market reactions early. It separates wishful picture, assumption, and observable behavior, so that learning becomes faster than planning. This translates uncertainty into measurable insight.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
MediumLowMediumHigh
Timedifferent
45-60 min1 h bis mehrere WochenWochen bis Monate je Lernzyklus1-4 Wochen
Participantsdifferent
2-81-82-81-6
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
Assumption map, Test backlog, Risk rankingPDCA Log, Experiment Plan, Learning Outcome, Standard ChangeHypothesis list, MVPs, Learning reports, Pivot or persevere decisionExperiment results, Decision log, Learning summary
Tagsno overlap
AssumptionsRiskExperimentsValidation
Continuous improvementLeanExperiments
LeanStartupValidationMVP
ExperimentsGrowthAnalyticsValidation
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