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| Criterion | ![]() Product Discovery Assumption Mapping | ![]() Product Discovery Experiment Canvas | ![]() Business Strategy Business Model Canvas | ![]() Product Discovery Test Card |
|---|---|---|---|---|
Purposedifferent | When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first. | When experiments become unreadable after the fact, it arranges hypothesis, signal, and learning goal on a single canvas. It separates problem, assumption, solution, and evidence. The result is captured as a Completed Experiment Canvas and a Success Metric. | The Business Model Canvas condenses a business model to its key building blocks and assumptions. It makes variants quickly comparable and reveals gaps before validation or implementation begins. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 45-60 min | 30-60 min | 1-2 h | 20-35 min |
Participantsdifferent | 2-8 | 1-5 | 2-8 | 1-5 |
Formatsame | Workshop + async | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Assumption map, Test backlog, Risk ranking | Completed Experiment Canvas, Success Metric | Business Model Canvas, Assumption List, Business Hypotheses | Test Card with a pre-set threshold |
Tagsno overlap | AssumptionsRiskExperimentsValidation | ExperimentsValidationDiscoveryHypothesis | Business modelStrategyValueInnovation | ExperimentsValidationDiscoveryHypothesis |



